Super Chill came with a request to make yoga and meditation accessible to children between the ages of 6 and 10. We thought that was a fun challenge with all those beige yoga studio associations!

With a huge team, we developed a lot. Including 32 movement videos, 22 animated meditations, 10 little ritual animations, 3 promo videos, 8 visuals, developing merchandise, attracting influencers, photography and social media campaigns.

We see the app as a book. From this you learn and this you apply in everyday life. That is why it is so important to establish it as a brand. To connect well with the target audience, we let children test everything. From the animals to the meditations and from the merchandise to using the app. With the Super Chill heroes we show that it's cool to be Super Chill. These heroes show that they use small exercises daily. To get over tensions or just to get more energy.

By using user-generated content in addition to our own content and setting up small competitions on social media, we make it a brand that is close to you and helps with daily emotions. Download it now in the App Store or at www.superchill.org and submit your review! 😉